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Wednesday, April 1, 2009

BOWEN FAMILY HOMES LAUNCHES BLOG

March 06, 2009

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Bowen Family Homes Launches Blog

Download this press release as an Adobe PDF document.

Regional Home Builder Chooses mRELEVANCE as Social Media Agency

Atlanta, GA (Vocus) March 6, 2009 -- Bowen Family Homes embraces social media with the launch of its blog, www.BowenFamilyHomesBlog.com. The regional home builder recently named mRELEVANCE, LLC as its social media agency of record. The agency will develop a comprehensive social media presence online for the builder.

Kelly Kenton Fink, Regional Marketing and Internet Director for Bowen Family Homes states, "We chose mRELEVANCE due to their longstanding track record of successful social media marketing for home builders, developers and others in the industry. We look forward to working with them to enhance our Internet marketing efforts with the addition of an effective social media program."

NOTE:kelly kenton fink, hes the director for bowen family homes states.

…mRELEVANCE…because all MARKETING should be RELEVANT…
Bowen Family Homes' blog will serve as the centerpiece for all of the builder's social media marketing. The blog will include information on activities and events at communities, as well as other news. It will be the perfect place for potential buyers to get the latest news and incentives.

Mitch Levinson, MIRM, CSP, MBA, managing partner of mRELEVANCE, LLC comments, "According to recent research by Cone, 60% of Americans engage in Social Media, and of those 85% believe that companies should interact with them online. Savvy builders, such as Bowen Family Homes, have entered the conversation, utilizing social media to reach relevant buyers." He continues, "Effective social media programs use RSS feeds and syndicated content, video and photos to extend the reach of messages exponentially. With these tools, it is no longer each one reach one; the conversation is greatly expanded. It is important for builders to reach buyers where they are looking – online."

About mRELEVANCE: mRELEVANCE, LLC, is a public relations, Internet marketing and social media firm designed to meet client needs in a changing marketplace by building online and off line relationships that are relevant to client success. Combining the talents and resources of public relations and social media firm Flammer Relations with the power of Internet marketing services at MLC New Home Marketing, mRELEVANCE implements a combination of traditional PR services and up-to-date Web 2.0 tools (e-mail marketing, search engine optimization, social media and others) to create relevant results for clients.

NOTE: the combination of atraditional PR services and others.

With offices in Atlanta and Chicago, we can connect your company with buyers and build relevant relationships nationwide. For more information, visit www.mRELEVANCE.com or call 770-383-3360 or 847-259-7312.

"…mRELEVANCE…because all MARKETING should be RELEVANT…"

###

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Tuesday, March 31, 2009

LENCO MOBILE INC. ( LNCM.PK) COMPLETES THE PURCHASE F OR ON LINE MARKETING ASSETS FROM SUPERFLY AVERTISING, INC. (SPFL.PK)

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Lenco Mobile Inc. (LNCM.PK) Completes the Purchase of Online Marketing Assets from Superfly Advertising, Inc. (SPFL.PK)
Posted : Fri, 06 Mar 2009 14:01:58 GMT
Author : Lenco Mobile Inc.
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NEWPORT BEACH, Calif. - (Business Wire) Lenco Mobile Inc. (Pink Sheets: LNCM) announced today that it had completed the previously announced purchase of the online advertising arm of Superfly Advertising Inc. (Pink Sheets: SPFL). Announcing the transaction, Michael Levinsohn, CEO of Lenco Mobile Inc., said that the newly acquired business would be rebranded under the Lenco name and housed in a wholly owned subsidiary of Lenco Mobile Inc., to be known as Lenco Media.

Less than a month ago, Lenco Mobile Inc. announced that it was to acquire the online arm of Superfly Advertising Inc. The transaction was subject to the renegotiation of certain financing arrangements with Superfly Advertising Inc. "The newly acquired business is strategic and complements our mobile marketing platforms," said Levinsohn. Lenco Media will offer clients a full range of software and network infrastructure related to the operation and management of online affiliate advertising networks and online lead generation. The products offered by Lenco Media also include search marketing, list management and online brand building platforms which are used by advertisers to enhance their online marketing activities.

NOTE: lenco media are offering client a online affiliate advertising network.

"Notwithstanding the current economic meltdown, we are finding that the mobile phone sector is proving to be very resilient in terms of both growth and profitability," said Levinsohn. "Our mobile phone unit, Multimedia Solutions, has delivered year on year growth in profits of more than two hundred percent and based on current work in progress, we believe that we can repeat this performance in 2009. Most mobile phone network operators are driving hard to increase the percentage of rich data products and services that they offer their subscribers and we are growing off the back of this," he said. Lenco Mobile Inc. also announced that it had opened representative offices in Australia and the United Kingdom, both of which the company believes will contribute to profits in the 2009 financial year. These two offices will market the full suite of MMS messaging products and services under license from Lenco Mobile Inc.

Lenco Mobile Inc. management believes that there will be a major convergence between products and services offered online and those offered via mobile phones. In a recent presentation, Levinsohn highlighted the fact that brand owners are all looking for accountability and measurability in their advertising and that the only practical way to do that effectively was through the Internet and on mobile phones. "Brand building was essential, but advertising with a call to action and the ability to then measure the results was fundamental to the future of marketing," he said. According to Nielsen, in the second quarter of 2008, there were 258.9 million wireless lines in the USA and at least 69 percent (178.6 million) used their phone for at least one data service – be that text messaging, games, email, mobile Internet, video, ringtones or another non-voice data feature on their phone. Nielsen recently reported that in the same quarter of 2008, mobile subscribers sent or received an average of 357 text messages per month, compared with 204 phone calls. The average number of text messages sent or received has increased 351 percent since the second quarter of 2006.

NOTE: the average number of text message sent or received has increased 351%.

About Lenco Mobile Inc.

Lenco Mobile Inc. owns and operates business focused on the high growth mobile marketing and Internet sectors. Its subsidiary Multimedia Solutions, based in South Africa, provides MMS message solutions to mobile network operators and brand owners using its proprietary Flight Deck platform. Multimedia Solutions is a service provider to the two largest Mobile Network Operators in Africa and is expanding internationally by offering its products and services to other mobile phone networks in Europe, the Middle East, Australia and Asia.

Lenco Mobile Inc. also owns Digital Vouchers and CellCard. Digital Vouchers is a mobile phone and Internet marketing platform which enables brand owners to extend offers to consumers which can then be redeemed via mobile phones at point of sale in a retail outlet. CellCard provides brand owners with the ability to download mobile content such as a video clip to a mobile phone and also provides a mobile payment platform which can be used to pay for goods and services, either person to person or person to business.

By identifying key components of the value chain in the mobile marketing sector, such as SMS and MMS services, mobile content, mobile technology, payment solutions and related electronic distribution platforms, Lenco Mobile Inc. is able to offer brand owners a comprehensive platform on which all of their mobile marketing needs can be met.

FORWARD-LOOKING STATEMENTS: This press release contains forward-looking statements, including expected industry patterns and other financial and business results that involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance or achievements to differ materially from results expressed or implied by this press release. Such risk factors include, among others: the sustainability of recent growth rates in the digital marketing industry, grow as anticipated; the positioning of Lenco Mobile Inc. products in the market; ability to integrate acquired companies and technology; ability to retain key employees; ability to successfully combine product offerings and customer acceptance of combined products; general market conditions, fluctuations in currency exchange rates, changes to operating systems and product strategy by vendors of operating systems; and whether Lenco Mobile Inc. can successfully develop new products and the degree to which these gain market acceptance. Actual results may differ materially from those contained in the forward-looking statements in this press release. Neither Lenco Mobile Inc. nor any company mentioned in this release undertake any obligation to update or revise forward-looking statements to reflect changed assumptions, the occurrence of unanticipated events or changes to future operating results.

Lenco Mobile Inc.
Michael Levinsohn
CEO and President
949-554-5505
michael.levinsohn@lencomobile.com
www.lencomobile.com

Copyright © 2008 Business Wire. All rights reserved.
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Article : Lenco Mobile Inc. (LNCM.PK) Completes the Purchase of Online Marketing Assets from Superfly Advertising, Inc. (SPFL.PK)
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Monday, March 30, 2009

WEBADVANTAGE. NET SOCIAL MEDIA EXPERTS KEPT BUSY WITH SPEAKING ENGAGEMENTS

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Home | Newsroom | Press Releases | WebAdvantage.net Social Media Experts Kept Busy with Speaking Engagements
WebAdvantage.net Social Media Experts Kept Busy with Speaking Engagements

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Posted By WebAdvantage.net on Mar 5th, 2009

Havre de Grace, MD, March 5, 2009– Experts at WebAdvantage.net (http://www.webadvantage.net), a strategic, results-centric Internet advertising and search marketing agency, have been kept busy with the growing demand for presentations, particularly on the topic of social media. Social media has been a hot topic lately as companies try to figure out best practices to leverage it for marketing, business development and building a constituency.

WebAdvantage.net founder and CEO, Hollis Thomases, has had a full schedule of speaking engagements. In January, she presented "Social Media 101 for Member Organizations" to the Leadership Howard County and the Junior League of Wilmington. This presentation focused on how membership organizations can acquire new members, communicate with and retain them by utilizing social media and social networking. In February, Thomases spoke to the Chesapeake Professional Women's Network on her 11-year success story in founding and growing WebAdvantage.net and was a featured speaker for the University of Baltimore's Entrepreneurship Speaker Series, Net Impact: Marketing in the Digital Era. At this event, Thomases' "Online Marketing: Harness the Low-Hanging Fruit," mainly covered search engine optimization (SEO) and social media. Thomases will also be speaking about Twitter this month in New York City at the premier industry event, Search Engine Strategies as a panelist in the session, "Social Media Marketing for Brand Building" and in April she'll be presenting to a joint gathering of members of the Greater Baltimore Cultural Alliance (GBCA) and the Baltimore Area Convention and Visitors Association (BACVA) on similar topics.

NOTE:Thomases will also speaking about twitter this month in new york city at the premer industry event.

Catherine Pancake, WebAdvantage.net's Director of Search Marketing, presented "Top Five Worst Social Media Campaigns" at the Greater Baltimore Technology Council's Social Media: User Driven Experience event held in January. Pancake used the controversial, "Motrin Moms" advertising example, which led to discussion among several mothers in attendance and one "Mom" blogger taking the floor to discuss social media issues like authenticity of identity, marketing, and social media communication.

WebAdvantage.net experts regularly speak on a whole range of Internet marketing subjects – Search Engine Optimization, Social Media, Pay Per Click Advertising, Online Media Planning & Buying, Online Marketing Strategy — to a wide range of audience groups.

About WebAdvantage.net

Founded in 1998, WebAdvantage.net is an online marketing agency that provides strategic Internet marketing services, including search engine optimization, PPC campaign management, online media planning, social media marketing, and Internet marketing consulting. WebAdvantage.net's collaborative, high-touch, results-centric approach to solutions has consistently garnered awards and loyal clients, including Nokia USA, Johns Hopkins University, Endo Pharmaceuticals, Nature Made Vitamins, Blair Corporation, the Baltimore Area Convention & Visitors Association, Connections Academy and International Fund for Animal Welfare. In 2008, agency President and founder Hollis Thomases was recognized as an "Enterprising Woman of the Year" and in 2007, she was the Maryland SBA "Small Business Person of the Year." Thomases authors the "Planning the Buy" column for ClickZ.com and "Business Perspective on Online Marketing" for citybizlist.com's CityBizBlogs. Learn more about WebAdvantage.net's Internet marketing services online or call 410-942-0488.

NOTE: Thomases is authorized the "planning the buy" column for clckz.com and "business perspective on line marketing".

About Social Media Marketing

Social Media Marketing, or SMM, is a form of Internet Marketing conducted through the many social outlets and opportunities present on the Internet, including social networks, communities, blogs, forums and other emerging forms of online media. WebAdvantage.net understands the unique challenges of the nature of SMM and develops strategies customized specifically for each client entering the social scene. Strengthening brands and creating a positive buzz online is what Social Media Marketing by WebAdvantage.net is all about.

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I am continually using and enjoying the tricks and benefits I gained during your June presentation to the Laboratory Products Association on Web marketing.

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Event: Are all Twitter-pated About Marketing on the Web? When: April 9, 2009 Time: 8:30 AM Where: TBA Session Overview: The Greater Baltimore Cultural Alliance (GBCA)... read more
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3/25/09 - SES Conference NYC - Social Media Marketing for Brand Building

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Sunday, March 29, 2009

2GO MEDIA INTRODUCES REVITALIZATION FOR YOUR ONLINE MARKETING AT CHICAGO HOME BASE TRAVEL AGENT SHOW

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2Go Media Introduces Revitalization for your Online Marketing at Chicago Home Based Travel Agent Show

2Go Media presents to travel industry at the Chicago Home Based Travel Agent Show

Fort Lauderdale, FL (PRWEB) March 5, 2009 --2Go Media, a cutting-edge internet media provider with a strong niche in travel which specializes in online marketing packages for business and service providers, will be a featured exhibitor at the Chicago Home Based Travel Agent Show and Conference March 10-12, 2009 at the Chicago Hyatt Regency. 2Go Media offers travel and hospitality industries the best online marketing investment they could imagine in 2009.

2Go Media's Travel Professional Packages provide results for travel industry businesses wanting an online marketing strategy or in revitalizing their current online marketing. The comprehensive online marketing packages were specially created for the needs and demands of today's travel professionals.

NOTE: 2GO media are travels professional an on line marketing strategy or in revitilizing thier current online marketing.

The Travel Professional Packages include a unique .travel domain, SEO hosted website, .travel email addresses, directory listings and more for as little as $25 or $59 a month, based on an annual packages. 2Go Media gives travel business and service providers a greater reach on the web today, with a dynamic website featuring an optional booking engine, blog, coupon maker, photo, video and much more.

Created and led by travel and internet industry icon, Michael S. Egan, the 2Go Media team of experienced and noted travel, technology and Internet industry veterans looks forward to introducing home based travel agents in Chicago, Illinois to a new way to invest in their travel business for a broader internet marketing reach to grow their customer base.

NOTE:michal s.egan the 2go media team of experienced and noted travel to technology and there internet.

About 2Go Media:
2Go Media is a cutting-edge internet based media provider. Michael S. Egan, former Chairman and CEO of Alamo Rent A Car, former principal investor in Nantucket Nectars and current Chairman and CEO of Certified Vacations Group, leads 2Go Media's experienced and noted executive team. 2Go Media offers innovative, quick and cost effective online marketing packages for business and service providers. 2Go Media is one of the world's largest online media networks a portfolio of over 100,000+ destination and genre specific websites. For more information on 2Go Media, visit http://www.2GoMedia.travel.

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Heidi Siefkas-Cassemiro
2Go Media
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Please do not contact PRWeb®. We will be unable to assist you with your inquiry.
PRWeb® disclaims any content contained in these releases. Our complete disclaimer appears here.

© Copyright 1997-2009, Vocus PRW Holdings, LLC.
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Saturday, March 28, 2009

WEBDEX MEDIA GROUP ANNOUNCE DATES FOR MARCH 2009 INTERNET MRKETING WORKSHOP AND WEBINAR

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WebDex Media Group Announces Dates for March 2009 Internet Marketing Workshops and Webinar

WebDex Media Group offers workshops and webinar to bring attendees up to date on the latest in internet marketing.

Dallas, TX (PRWEB) March 5, 2009 -- WebDex Media Group, an Internet marketing company, is offering two free workshops at their office in Carrollton, TX on Wednesday, March 11, 2009 from 1:00 p.m. to 3:30 p.m.; Wednesday, March 25, 2009 from 1:00 p.m. to 3:30 p.m.; and a webinar on Tuesday, March 24, 2009 from 1:00 pm - 2:00 pm. CST. Paul Slack, President and CEO of WebDex Media Group, will be presenting the 2-hour workshop sessions and 1-hour webinar that will bring attendees up-to-date on the latest in Internet marketing.

NOTE: dallas is offering two free workshop at their office in carrolton.

"The workshops and webinar are intended for senior management executives, sales and marketing professionals, and anyone wanting to leverage the Internet to help improve the quality and quantity of sales and leads from their website," said Slack.

In addition to receiving practical and easy-to-implement ways of achieving greater website conversions, attendees will also receive a complimentary workbook and website evaluation.

About Paul Slack

Paul Slack has over 20 years of direct marketing experience and has been involved with Web marketing since the 1990s. He is a sought-after speaker in the Internet marketing community and has spoken at the Search Engine Strategies conference since 2004. Paul continues to keep up to date with Internet marketing developments and has been quoted as a trusted source in related articles.

NOTE: poul is continues to keep up to spoketing sences the 1990s.

About WebDex Media Group

WebDex, based in Dallas, TX, was founded in 2000 and is a leading provider of Internet marketing services including e-commerce consulting, search engine marketing, lead generation, and e-mail marketing. WebDex is recognized for their online lead generation capabilities and has helped hundreds of B2B and B2C companies connect to real customers via the Internet.

For more information, visit our website at http://www.webdexmedia.com.

For more information, please contact:
Christy Wyatt
1525 N. Interstate 35E Suite 207
Carrollton, TX 75006
Toll free: 800.565.5805
or 469-568-4200 x116

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Friday, March 27, 2009

BETTER USABILITY ON RAIL WEBSITES ' COULD BOOST ONLINE MRKETING'

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Better usability on rail websites 'could boost online marketing'
Better usability on rail websites 'could boost online marketing'

by ClickThrough | 6 Mar 2009
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Better usability on rail websites 'could boost online marketing' Companies in the rail industry could find that their internet marketing efforts are boosted by improved website usability.

According to the results of a study by responsibletravel.com, 33 per cent of the journeys its volunteers tried to book through rail websites were successful.

This compares to a success rate of 98 per cent for airline bookings and suggests that rail companies must boost the usability of their websites, said responsibletravel.com in a blog post.

Justin Francis, managing director of the online portal, said: "Our poll has shown that it currently takes little more than five minutes to book a flight online to anywhere in Europe, yet to book a train ticket to the same destination can be very challenging indeed."

NOTE: justin francis is the management director of online portaland.

Writing on the Microsoft adCenter Blog recently, Simone Schuurer, a retail search media analyst at the software giant, said consumers will often give up and leave a website if they are unable to find the information they are looking for.

This means the efforts of internet marketing teams trying to promote their company's offerings on the web could be undermined by poor website usability.

NOTE:means the marketing teams are trying to promote their companys and offeringa on the web.

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* 19/02/2009 | Mobile website marketing experts 'must improve usability'
* 21/01/2009 | Expert: Don't put off journalists with poor web usability
* 09/01/2009 | Vodafone, 3 'top for mobile portal usability'
* 08/12/2008 | Website marketing: Warning over cultural colour assumptions
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Thursday, March 26, 2009

CAPTIVA MARKETING ANNOUNCES EXPANTION INTO DALLAS/ FORT WORTH AREA

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Home > News > Community News Releases > Business News Release
03.04.2009 12:03 PM
Captiva Marketing Announces Expansion into Dallas/Fort Worth Area
By: megf

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St. Louis (March 2009) - Captiva Marketing recently announced the expansion of its St. Louis-based Search Engine Marketing and Web Design Company. The growing firm now has an associate based in the Dallas/Fort Worth area. Senior Account Manager, Beth McLaughlin, will be leading the Dallas growth after almost five years in the St. Louis office.


NOTE:the st. louis is searching of an engine ,marketing and web design copany.


"The extension into the Dallas market demonstrates Captiva Marketing's dedication to growth and development as an organization," said Mark Forst, President of Captiva Marketing. "We've built an innovative organization in St. Louis that incorporates four unique groups within on company. While most Internet marketing companies specialize in a particular field or two, Captiva Marketing has search engine marketing, web design, web development and online PR groups that all work together to create comprehensive online marketing programs for clients."





Captiva Marketing already provides service to clients across the United States but the opening of the Dallas office will offer companies in the Southwest with more personalized service from one of the company's senior managers.





About Captiva Marketing
Since 2002, Captiva Marketing has designed, developed and implemented more than 250 search engine marketing campaigns and more than 100 web site design/development initiatives. Founded by Mark Forst and William Brasser, the St. Louis-based marketing firm specializes in search engine marketing, strategic marketing, web design and development and online public relations. For more information, visit www.captiva-marketing.com or call 1-877-227-8382.


NOTE:the engine canpaigns and more than 100 web site arre design and development initatives.

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