PURE VISIBILITY LAUNCHES TRAINING COURSES FOR INTERNET MARKETING AND WEBSITE OPTIMIZATION

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Pure Visibility Launches Training Courses for Internet Marketing and Website Optimization

Pure Visibility Inc. of Ann Arbor, MI., offers training to help businesses attract online customers with Google AdWords and Google Analytics.

Detroit, MI, June 22, 2008 --(PR.com)-- Pure Visibility experts announce three new courses to teach businesses to attract web customers. In this economy, with the price of transportation rising, small, medium, and large businesses are looking to find cost efficiencies yet maintain their marketing and sales presence. Pure Visibility's new course offerings help businesses make their internet marketing and web development spending smarter, more productive, and better targeted.

Paid Search Class helps businesses refine their internet marketing strategies and tactics

The Google AdWords Success Workshop is designed to help businesses generate more sales/leads online (get more customers), manage a pay per click campaign efficiently (spend less per new customer), and maximize the return on your advertising investment. In addition, the course emphasizes how to write winning ad copy and how to make landing pages more effective. It's a one day hands-on training session held once a month at the Pure Visibility office in Ann Arbor, Michigan.

NOTE: GOOGLE ADWORDS SUCCESS WORKSHOP IS DEFINITELY HELPFUL TO INCREASING SALES IN BUSINESSES.

Next open dates: 7/11, 8/7

Google Analytics Class helps businesses understand their website traffic patterns

This course is a one-day hands-on workshop that provides a foundation of proven principles that will help attendees succeed in using Google Analytics to improve their site's performance. Attendees will learn to translate Analytics to achieve their business goals. They will learn which metrics and reports should be paid the most attention and how to leverage them for increased site traffic and sales. Attendees will then be able to optimize their site's success by tracking what's working and what's not. The class is held once a month at the Pure Visibility office in Ann Arbor, Michigan.

Next open date: 8/8

Free intro to search marketing course

This no-charge group session will be informal – after a brief overview of search marketing activities, Pure Visibility will open the floor to answer questions from attendees. Pure Visibility will provide donuts, a space to meet, and search engine marketing expertise. Topics may include natural/organic vs. paid search, website traffic, converting visitors, and social media.

Next open date: 8/22

About Pure Visibility

Pure Visibility (http://www.purevisibility.com) is an Internet marketing company based in Ann Arbor, Michigan, dedicated to growing businesses by connecting them to new qualified prospects online. Pure Visibility's Own Page One™ methodology starts with a commitment to understanding the distinctive positioning of each customer, and surfacing those qualities to receptive audiences through industry-leading analytics based processes. Dedicated to discovering industry needs—and innovating to fill them—Pure Visibility's combination of creativity, knowledge, and resolve to provide unbiased information on Internet strategies and techniques has earned them the rare combined status of both a Google Analytics certified consultant and AdWords certified company.

Links:
Pure Visibility, Inc.: www.purevisibility.com

AdWords Class: http://pvadwordsworkshopjuly11.eventbrite.com

Analytics Class: http://pvanalyticsworkshopaug8.eventbrite.com

Search Marketing Intro Course: http://pvdonutsaug22.eventbrite.com

###
Contact Information
Pure Visibility, Inc.
Mike Beasley
734 213 8100
press@purevisibility.com

www.purevisibility.com

Click here to view the list of recent Press Releases from Pure Visibility, Inc.



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ASSET PROTECTION IMPORTANT PART OF PLANNING

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Last week, I began my discussion of asset protection. In Florida, property owned by both spouses and purchased by both spouses while married is considered tenancy by the entireties property, which is not subject to the debts of one spouse. Many couples rely on tenancy by the entirety property as their primary source of asset protection. However, reliance on this concept may be misplaced.
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First, a creditor may be able to obtain a judgment against both spouses and then be able to collect from their joint assets. For example, perhaps the spouse works as the bookkeeper for the business and is listed in the Secretary of State's records as the assistant treasurer of the business in order to be able to write checks. The disgruntled plaintiff could then sue both spouses as officers of the corporation. Or perhaps the automobile is owned in joint name, subjecting any vehicle accident caused by either spouse to liability for both spouses as owners of the car or truck. Each spouse should be the sole owner of the vehicle he or she drives in order to insulate the other spouse from liability. If both spouses are sued, tenancy by the entirety property will offer no protection from judgment creditors.

Second, what if the non-debtor spouse dies while the action is pending against the debtor spouse? What if the non-debtor spouse dies while the plaintiff is able to pursue the collection of the judgment for the 20 years the judgment may remain on the record? If the couple becomes divorced, any outright disposition of property received by the debtor spouse will be lost to the judgment creditor. If a parent of the debtor spouse dies, without a proper dynasty trust, any inheritance left outright to the debtor will be lost to the creditor. What if the law changes to weaken tenancy by the entireties protection?

NOTE: ASPECT OF ASSET ALLOCATION MUST BE STUDIED CAREFULLY.

This raises another aspect of asset protection called entities planning. When deciding how to organize your business or how to own investment property, the attorney should educate the client on the amount of asset protection that various business entities afford. Conducting your business as a sole proprietorship has no asset protection. Conducting your business as a general partnership not only offers no asset protection, but may obligate a partner for the mistakes and liabilities of their other partner.

Conducting your business as a corporation may offer some asset protection for inside liabilities. If, for example, an employee in a home remodeling corporation causes a work-related vehicle accident, the injured party can collect against the assets owned by the corporation but not from the outside investments of the owners or shareholders of the corporation, unless there is independent liability or wrongdoing by the owner or shareholder. Whether the corporation is a Sub-S corporation or a traditional C corporation does not matter. That distinction is relevant only to the manner of paying income taxes. The problem is if an owner has a judgment entered against him or her for wrongdoing that has nothing to do with the business, called an outside liability, the creditor may eventually seize the stock of the corporation owned by that person and take control of the business, even liquidating the business to pay off the judgment. Corporate ownership offers no protection from outside liabilities.

If the business is conducted as a Limited Liability Corporation, or LLC, or by a Family Limited Partnership, or FLP, there is some protection from outside liabilities. A judgment creditor who obtains a judgment against one of the owners of a LLC or a FLP is limited to obtaining a charging order against the partnership. The law says that a partnership cannot be forced to accept an unwanted person as the partner. The charging order is like a lien on distributions only when the partners elect to make a distribution, but cannot force the partners to make distributions. If the creditor obtains a judgment, they must wait to collect until the partners make a distribution to the partners, which could be many years. This inability to collect may bring about a more favorable settlement.

The charging order protection does not protect from inside liabilities. For example, if a person is injured in a store or rental home, the owner may be sued. If the store or rental is owned by a LLC or FLP, the assets of the entity are liable for any judgment. Good entity planning would be to have every store or every rental owned by a separate LLC. If one LLC is sued, the other stores or rental homes owned by other LLCs would not be at risk, as long as the formalities of the entity are followed and there is no co-mingling among the entities. Hot assets, such as boats or airplanes, are often owned by a separate LLC and each LLC is owned by a FLP. Each LLC can be set up with very little equity if the equity is borrowed out by the FLP or individual owner of the LLC, called equity-stripping. The owner of the LLC can be an offshore trust set up in a jurisdiction which makes penetration by U.S. courts more difficult. In 10 states, an individual may use an irrevocable asset protection trust which allows persons to place their assets beyond the reach of their creditors during their lifetime. At present, Florida does not have legislation to allow this method of asset protection.

Some have suggested that even tenancy by the entireties property can be owned by a LLC or FLP, so that if the tenancy by the entirety property is compromised by law change, by death of one spouse or by divorce, there would at least be charging order protection.

Although the primary purpose of leaving assets at death in a dynasty trust is to make sure the assets are not added to the size of the beneficiary's estate for estate tax purposes, the dynasty trust also provides asset protection for future generations, although not for the trustmaker. For example, if a widow or widower leaves his or her $2 million estate to his or her two children, and if either child already has his or her own estate in excess of the $2 million lifetime exclusion, or unified credit amount, the extra million inherited would cause more than $450,000 in estate tax when the child dies and leaves the estate to the grandchild, under present law. This tax can be avoided if the funds are not left outright to the child, but instead left in a dynasty, or generation skipping trust.

Because the trust is designed to avoid the assets being considered the assets of the beneficiary for future estate tax and generation skipping tax purposes, by making the assets available only in the discretion of the trustee on an ascertainable standard, the assets cannot be seized by judgment creditors of the beneficiary. The assets are also protected from divorce proceedings or the bankruptcy of the beneficiary. Upon the death of the trustmaker, the surviving spouse may also receive this asset protection for assets passing through the family or by-pass trust. Anyone considering a revocable trust for estate planning should ask the attorney to explain the important benefits of this asset protection planning for a spouse and children.

Another type of asset protection for the assets of a disabled person is the d(4)a special needs trust authorized by federal law, about which I have written extensively in past articles, available through the archives section of www.news-press.com.

NOTE: IMPORTANT TO LEARN FROM TAX ATTORNEY.

-William Edy is a tax attorney, a certified financial planner and a certified elder law attorney in Lee County. He may be contacted online for article ideas and questions. Since e-mail is not secured, do not send confidential information by e-mail. This article should not be a substitute for advice from your own attorney.
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Saves you time. Saves you money. Makes you smarter. The News Tribune, Tacoma, WA - Sunday, June 1, 2008

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Fundamentals important in volatile times
THE NEWS TRIBUNE
Published: June 1st, 2008 01:00 AM
The past eight months, investors have been jolted by stock-price swings of magnitudes not seen since the summer of 2002 in the aftermath of the "dot-com" bust and string of accounting scandals. The market's volatility – triggered by the housing slump and subprime mortgage crisis – has been exacerbated by a global credit crunch. While the brunt of the market sell-off was initially borne largely by financial stocks, the damage subsequently spread beyond that sector on mounting evidence of an economic slowdown.

NOTE: ASSET ALLOCATION IS VITAL. LEARNING IS EQUALLY IMPORTANT.

With few places to hide beyond safe but low-yielding Treasury bonds, novice investors – and even those more experienced – may question whether to be in stocks at all. To better navigate uncertain markets and build confidence in your investment strategy over the long-term, consider these five investing fundamentals.

PLAN

Whether saving for a home, college tuition or retirement, there's nothing quite so freeing as putting your plan to paper. Doing so gives you a map, compass and investment time horizon. Investors who don't plan are more likely to overreact to big market movements by chasing performance, aiming excessively high, or selling in a panic. Because investors can be their own worst enemy, it's important to consult with a third party. A trusted financial advisor can help you determine your risk tolerance, and then work with you to align an investment strategy with your long-term goals.

FOCUS ON ASSET ALLOCATION

One of the key contributors to portfolio performance is asset allocation. Your time horizon – the years until you'll actually need the money – will determine what percentage of your investment will be in equities (e.g., stocks) or fixed income (e.g., bonds). As you construct your portfolio, you'll want to include U.S. stocks of various sizes – large-cap, mid-cap and small-cap – and various styles, including growth and value. In our increasingly global economy, you also want to include some exposure to non-U.S. stocks, including allocations to emerging markets if appropriate for your risk profile.

You also may want to consider fully global stock and real estate portfolios where managers have full discretion to invest across U.S. and international boundaries.

In addition, the recent market volatility underscores the importance of having some exposure to fixed income, such as government, corporate or other sectors of the bond markets, with the allocation again dependent upon your investment time horizon.

Assigning investments to each slice of the portfolio "pie" – a percentage weight – provides diversification benefits. By distributing your investment "eggs" in multiple baskets, you will improve the odds of long-term success.

NOTE: LEGAL MATTERS IS ALSO IMPORTANT!

BE TAX AWARE

As you consider how to allocate your investments, be sure to consult your financial professional or tax adviser. Proper implementation of your investment strategy, including buy and sell decisions, whether to invest in tax-free funds, and the timing of withdrawals can help minimize your tax burden.

REBALANCE

To stay on target, you should periodically rebalance your portfolio. As various asset classes diverge in their performance over time, your asset allocation can be thrown out of whack, causing a slice of your asset allocation pie to grow beyond your plan. Some investors rebalance annually, others quarterly.

Periodic rebalancing will help you to capture profits (sell high) and shift assets into portions of the market that may offer better opportunities (buy low).

While the stellar gains of non-U.S. and emerging markets in recent years may have tempted investors to let their winners run, the sharp sell-offs in 2008 are reminders of the benefits of rebalancing your asset allocation back to the ratio you and your advisor have defined.

BE PATIENT

Finally, to absorb the paper losses of bear markets and not turn them into permanent losses, you need to resist the urge to tinker with a well-balanced strategy. If your investment horizon is short, say, less than two to three years, a stocks-only portfolio – even a well diversified one – may not be the best investment vehicle for you. In addition to regular contributions and rebalancing, an investment plan requires patience beyond months or quarters to years and even decades.

Disciplined investors and their advisors don't have the market figured out. In fact, a false confidence that you actually can figure out the market is often the first sign of trouble.

While euphoria or panic can lead investors astray, adherence to these five fundamentals can help improve your chances of outpacing inflation and achieving financial security.

Ann Duncan is a portfolio manager for Russell Investments. This article is part of a series of monthly columns by Russell associates.

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FRANKLIN TEMPLETON LIMITED DURATION INCOME TRUST REPORTS ASSET ALLOCATION

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Franklin Templeton Limited Duration Income Trust Reports Asset Allocation
2008-05-30
Business Wire

Franklin Templeton Limited Duration Income Trust (AMEX:FTF), a closed-end investment company managed by Franklin Advisers, Inc., today reported its portfolio composition, certain portfolio characteristics and AMEX closing price as of April 30, 2008.

NOTE: FRANKLIN TEMPLETON IS WELL KNOWN IN INVESTMENT MANAGEMENT.

Franklin Advisers, Inc., is a wholly owned subsidiary of Franklin Resources, Inc. (NYSE:BEN), a global investment management organization operating as Franklin Templeton Investments. Franklin Templeton Investments provides global and domestic investment management solutions managed by its Franklin, Templeton, Mutual Series, Fiduciary Trust, Darby and Bissett investment teams. The San Mateo, CA-based company has more than 60 years of investment experience and over $617 billion in assets under management as of April 30, 2008. For more information, please call 1-800/DIAL BEN(R) or visit franklintempleton.com.

<PRE> FRANKLIN TEMPLETON LIMITED DURATION INCOME TRUST ASSET ALLOCATION at April 30, 2008 ====================================================================== MARKET PERCENTAGE VALUE OF FUND SECTOR ALLOCATION (Millions) (1) ------------------------------ ----------- ---------- High Yield Corporate Bonds $149.9 27.5% Floating Rate Loans $208.4 38.3% Mortgage-Backed Securities $122.8 22.5% Other Asset Backed Securities $ 25.7 4.7% International Government Bonds (US$ and non-US$) $ 20.9 3.8% Investment Grade Corporate Bonds $ 19.8 3.6% Cash & Other Net Assets -$2.7 -0.5% ----------- ---------- Total Assets (2) $544.6 100.0% ====================================================================== MARKET PERCENTAGE VALUE OF FUND TOP 10 INDUSTRIES (3) (Millions) (1) ------------------------------ ----------- ---------- Healthcare Services $ 44.2 8.1% Info/Technology $ 33.0 6.1% Media $ 30.1 5.5% Financial Services $ 26.4 4.8% Industrial $ 23.3 4.3% Chemicals $ 22.6 4.2% Utilities $ 21.4 3.9% Consumer Products $ 19.0 3.5% Pay TV $ 19.0 3.5% Telecom $ 18.2 3.3% ----------- ---------- Total (2) $257.2 47.2% ====================================================================== MARKET PERCENTAGE VALUE OF FUND 10 LARGEST HOLDINGS BY ISSUER (Millions) (1) ------------------------------ ----------- ---------- Fannie Mae $ 68.8 12.6% Freddie Mac $ 44.7 8.2% Intelsat Subsidiary Holding Co LLC $ 10.4 1.9% Govt National Mtg Assn. $ 9.3 1.7% Sungard Data Systems $ 7.8 1.4% HCA Inc. $ 7.1 1.3% Aramark Corp. $ 6.3 1.2% Charter Communications Operating LLC $ 6.0 1.1% Fresenius Med Care Hldgs. $ 5.9 1.1% Davita $ 5.5 1.0% ----------- ---------- Total (2) $171.7 31.5% ====================================================================== Number of positions 342 NAV per share $ 13.25 Market price per share $ 11.82 Number of shares outstanding 26,773,772 Total net assets $354,648,716 Weighted average duration 3 (including leverage) (4) years Weighted average credit quality (5) Baa3 Fund leverage percentage (6) 35% (1) Percentage of total investments of the Fund. Total investments of the Fund include long-term and short-term investments and other net assets, excluding preferred stock issued. (2) Total figures may not represent exact sum of items as a result of rounding. (3) Top 10 industries for corporate bonds and floating rate loans. (4) Duration calculated using internal methodologies. Rounded to the nearest year. (5) For securities with multiple ratings, highest rating is used. (6) Preferred shares issued by the Fund divided by total assets of the Fund. </PRE>

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TVMCO LAUNCHES NEW INTERNET MARKETING SERVICES

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30.05.2008 09:24:54 "TVMco takes direct response Marketing to the next level with Web 2.0 Internet Marketing Services"

(live-PR.com) - Boston, MA – May 27, 2008 - TVMco has announced new services to be added to bring their clients maximum exposure for their campaign. The new Internet marketing service provides businesses of all size and types the capability of marketing their product and services to brand marketing messages.

NOTE: TVMCO IS WELL KNOWN AND RESPECTED IN WEB ADVERTISING INDUSTRY.

TVMco, Inc. ( www.tvmco.com ) is a creative marketing and advertising agency. TVMco is based in Beverly, MA and works with a range of corporate and privately owned businesses. Made from a diverse team of goal oriented individuals, TVM approaches every new opportunity as a chance to further broaden and assist with each other on our client's strengths, while developing advanced technology designs and marketing strategies to oblige business. Great results are what we strive for and the reason clients return to TVMco time and time again.

TVMco takes direct response to the next level; to achieve the response rates of television, radio and internet. The company combines innovative technology with a deep understanding of online advertising fundamentals: in-depth research, testing, campaign planning, buying, and execution, analysis, optimization and call center services.

"The concept is simple, yet powerful. Whether it is a day shoot or an entire production, TVMco has the creative staff and technical expertise to successfully complete your project on time and within budget."

TVM is a full service television, video and multimedia production infomercial marketing company dedicated to creating compelling, creative, informative and entertaining media programming television, radio and internet. TVMco also provides a comprehensive media buying solution specifically tailored to direct response marketers. Nationwide campaigning or local and regional marketing made easy per your request.

TVMco ( www.tvmco.com ) services also include, market research, media planning and media buying, both Internet and on-demand television advertising and with the launching of internet services including web site design and development, SEO and video submissions, press releases with much more to come. "Our clients will receive every chance to get the product or service out there to the public. "

President, Scott Milbury "At TVM we believe in a performance based relationship where our success depends on that of your campaign." TVMco works with all types of direct response marketers, from those who want to roll out large television and multi-channel campaigns to those who want to focus on branding their product.

Want us to start driving business your way, Contact us today tvmco.com or check us out on-line www.tvmco.com

About TVMco
TVMco, Inc. is a creative marketing and advertising agency now offering Web 2.0 Internet Marketing Services and Search Engine Optimization . TVMco is based in Beverly, MA and works with a range of corporate and privately owned businesses. Made from a diverse team of goal oriented individuals, TVM approaches every new opportunity as a chance to further broaden and assist with each other on our client's strengths, while developing advanced technology designs and marketing strategies to oblige business. Great results are what we strive for and the reason clients return to TVMco time and time again.

NOTE: TO DISCOVER MORE ABOUT TVMCO. CHECK THIS OUT...

Contact:
Scott Milbury – President
TVMco, Inc 100 Cummings Center, Suite B20D
Beverly MA 01915
888-80-TVMCO

###


Press Information:
TVMCO

TVMCO Inc.
100 Cummings Center, Suite B 20 D

Contact Person:
Scott Milbury

Phone: 1-978-243-3333
eMail: eMail

Web: http://www.tvmco.com

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DEDICATED GULF FINANCE HOUSE REAL ESTATE ASSET MANAGEMENT TEAM ANNOUNCES RESULTS OF UK COMMERCIAL PROPERTY STUDY

Sunday, June 01 - 2008
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Gulf Finance House Real Estate Asset Management Team announces results of UK commercial property study
GFH's has always maintained a keen interest in UK commercial real estate.

* Bahrain: Saturday, May 31 - 2008 at 11:15
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Indeed GFH were a pioneer of Shar'ia compliant UK commercial real estate when we launched the Gulf Atlantic Real Estate Fund that was successfully raised, invested and exited with excellent profits for investors.

The GFH Real Estate Asset Management Team have recently undertaken an exhaustive analysis of the UK commercial property market.

NOTE: GFH IS A WELL RESPECTED REAL ESTATE ASSET MANAGEMENT TEAM.

Until recently, we hadn't considered UK property as an attractive investment area as the prices being paid simply did not make sense to us.

Between 2005- 2007, a lot of European investors piled into UK property seeking high returns. Often, they used borrowed money to leverage their investments, being driven by avarice and a belief that there were only profits to be made.

In hindsight, the bubble that developed was due to property fund managers being forced to buy buildings beyond their realistic fair value due to the pressure to deploy the cash that investors were throwing at them.

We know that many fund managers were uncomfortable with the prices they were paying but had no other option but to spend as investors were so desperate to get their money into the market.

As the first cracks appeared last summer, investors rushed for the door and fund managers found that they simply couldn't find buyers for their properties quickly enough to release cash to pay out investors.

As a result, funds were forced to suspend redemptions to give them time to find buyers.

As a result, UK property fund managers have been facing intense pressure from regulators, trustees and investors to sell to meet redemptions.

This resulted in a 'fire sale' of institutional quality property in late 2007 and early 2008.

The resultant market reversal has been magnified by the 'credit crunch' which has also drained liquidity from the market.

As values have slipped, many levered property owners are now in technical breach of their lending covenants and their banks have started to apply pressure on them to sell.

Thus, the UK commercial property market has been caught in a perfect storm. Retail and institutional investors have been trying to liquidate.

Regulators and trustees have been ordering fund managers to sell into a market that is devoid of buyers. Potential purchasers have been starved of liquidity by the credit crunch.

The result of this are prices of many good quality commercial properties falling by 25% or more during the last 12 months.

Some good properties now have cash yields of 8% or more.

In many cases, these bargains aren't publically offered as their owners are trying not to show just how desperate they are to sell.

However, with GFH's outstanding network of contacts in UK property, we have seen some offers with distinct upside potential..

It is our belief that this correction in UK commercial property provides a buying opportunity for long term investors.

Historically, UK commercial property has typically provided good risk adjusted returns.

This is the very reason that it provides the cornerstone of so many pension and institutional portfolios and is an essential investment for investors looking for long term wealth protection and diversification.

Periods of negative returns are very rare in the UK and usually decades apart.

Because of the enduring popularity of UK commercial property, international buyers have used these brief periods of weakness to snap up bargains as values have recovered into positive territory.

History teaches us two lessons here - bear markets are a rare phenomenon in UK commercial property and the market doesn't stay cheap for long as opportunistic investors identify value.

Some commentators are saying that the UK property market will continue falling through the next 6 months before stabilizing and then recovering sometime in 2009.

They would argue that there is no hurry to buy now as the bottom of the market will not be until later 2008 at the earliest.

We think that they are half right. We would agree that the broad property market will continue to drift downwards and that recovery is probably at least 6 months away.

We therefore don't believe that investors should buy today hoping to sell at a profit in a few months.

However, history tells us that the time for the best bargains is normally at or near the bottom of the value cycle.

There are many deals to be done at below market prices because of the increasing number of sellers in the market.

They are willing to deal at prices below fair value as they are in need of the cash. And, as we discussed, there are significantly fewer buyers than 12 to 18 months ago.

This creates exactly the opposite of the situation last year when people were willing to pay over the market price for properties.

By the time broad markets start to stabilize later this year, a lot of fear will have left the market and sellers will be less willing to consider bargain bids.

In any market, the best bargains are snapped up by investors who are prepared to buy early and then exit as other investors start to over pay. Whilst we see many opportunities in UK commercial property, investors must choose very carefully.

NOTE: INVESTORS MUST REALLY ANALYZE PRIOR INVESTING.

There is an old saying 'A rising tide lifts all boats'. In some markets an investor can make money by buying almost anything and relying on the rise of the broad market to make money.

Indeed, there have been times in UK commercial property when this has been true but it is not true today.

There are high yields and recovery properties available but some properties still look expensive.

Investors will have to choose carefully to reap the rewards that are undoubtedly available but there is no doubt that there good deals to be done.




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DRIVING TRAFFIC TO ONLINE STOREFRONTS HALF THE BATTLE OF RINGING UP SALES

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Posted date: 6/2/2008
Driving Traffic to Online Storefronts Half the Battle of Ringing Up Sales

Spending on Search-Engine Marketing Expected to Grow to $25B in 2011

By MICHELLE MOWAD
San Diego Business Journal Staff

Chuck Longanecker
Chuck Longanecker
E-commerce is booming. The U.S. Census Bureau reported online sales in the nation for the first quarter of 2008 was $33.8 billion, up from the $29.8 billion for the same quarter last year.

If you are not using a commercial broker to find retail space and buying shelves to display your merchandise, you still need to create a "storefront" or Web site to sell wares online. And just like any other business, you need to market your product and drive traffic to your site.

The first step is creating a user-friendly and search-engine-friendly Web site, according to Staci Brillhart, founder of Quirky Bird Designs Inc., an Oceanside-based Web design firm for e-commerce sites.

"Make sure you do a lot of research … and make sure the company is who they say they are," said Brillhart about hiring a Web designer. "Also, make sure the company has a number you can call and speak to someone, and that they offer customer service. Inquire about pricing beyond the initial quote for maintenance and other potential costs down the line."

NOTE: IT IS IMPORTANT TO CREATE TRAFFIC TO EARN.

Driving traffic to your storefront or site is the second step, and not as easy as the first. Many businesses are hiring design and marketing firms for search-engine marketing, or SEM.

Succeeding Online

San Diego Internet Marketing, a division of DSD Business Systems, says the best Web site in the world will not turn a dime of profit if no one visits it. Getting visitors to come to a site, stay on that site, and transact business are the three keys to success online.

The local Web design and marketing firm said pay per click advertising does work. It said that a properly set up and maintained pay per click campaign can be very profitable and cost-effective. It reported that research shows the cost to acquire a customer is about $8.50 per search in pay per click, $20 for Yellow Pages, $50 for online display ads, $60 for e-mail and $70 per direct mail.

Brillhart, who is launching her own online retail store this summer, constantly monitors her ranking on search engines and frequently optimizes her Web design site to rank higher in search-engine results and ultimately drive more traffic to her site.

NOTE: CLOSE MONITORING ON RANKING IS VITAL DUE TO EXISTENCE OF SPAMMERS.

Chuck Longanecker, founder and chief executive officer of digital-telepathy Inc., a San Diego-based Internet marketing and design firm, said a good Web site design means nothing without traffic. Longanecker said he has a holistic approach to online marketing.

"It is not just about your Web site. It is about optimizing everything," he said.
Builds Visibility

Longanecker said digital-telepathy buildd visibility for Web sites on search engines such as Google and placement in other common directories and sites such as craigslist, Wikipedia, Yelp or on San Diego-based MojoPages, an online site for users to post reviews of everything from restaurants to doctors in markets across the United States.

"I don't think you need to own or be number one for every single search item you can imagine for your business," he said. "I think it is important to be in the top of search terms for what is most relevant for what you do."

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13 Prophecies of Internet Marketing

Friday, May 30th, 2008;
-- Guest |

By Asif Anwar

When people realized the potential of email marketing, they thought that this is the future of internet marketing. Then came in Search Engine Marketing (SEM) with more liberal approach. As the social media evolved with Web 2.0, we are steadily seeing the shift of visitors from popular internet services like search engines and free email services to the newborn Online Social Media. We are seeing that the present of Internet Marketing is changing rapidly. So, why not the future?

NOTE: ASIF ANWAR IS A WELL RESPECTED PERSONALITY IN INTERNET INDUSTRY.

The changes in the internet marketing will evolve around the technology. And marketers have to go where all the people are heading. To give a bit of hint, I've compiled some of my prophecies that are based on future of internet marketing.

Prophecy #1: Onsite Search Engine Optimization (SEO) will be History

Sorry for starting it this way. As an internet marketer, I am happy to promote the keyword Search Engine Optimization (SEO), as most of the people somehow got used to this term. But it's a wrong word anyway. We the marketers don't optimize search engines. Rather engineers in Google, Yahoo, and Microsoft does the exact thing.

NOTE: IT IS IMPORTANT TO DISTINGUISH DUTIES OF MARKETERS FROM TECHNICAL.

As the search engines acquire more revenue, their pool of professionals is also drained with best brains. And it will just take some time to identify ways to evaluate each site irrespective of web development language used. But, they will eventually get rid of the need to optimize your site for the Search Engines.

Search Engines might also go for Visual Algorithm Update that will use snapshot image of the page to manipulate information like visible text, animation, and visible keyword density. With artificial intelligence using OCR technology to extract the texts, can eliminate a lot of tasks that are currently done for optimizing a site for search engines.

Prophecy #2: Searching will become more User-friendly

As the speed of internet rises, search engines will show more visible results. I would be happy to see Mouseover Zoom-up search results, for quick peek of the site I wish to open. It's much like the Snapshot pop-in that Wordpress is using. That will make people go beyond the first Search Engine Result Page (SERP).

Moreover, the Search-As-You-Type will also be introduced with search suggestions. The search suggestion will also affect multilingual users, as they will be suggested English keywords for the same multilingual phrase. Well, that might be good for businesses for English speaking countries.

NOTE: MULTILINGUAL WILL CATER MORE CLIENTS. HENCE, GOOD MARKETING POTENTIAL.

It may happen that searching will not be required at all in case of purchase. You just provide the query to Google, Yahoo, Live or any Search Engines; have a cup of coffee and you'll have custom reports with prices on products you are seeking with background research highlighting positive and negative comments about the product.

Prophecy #3: More Personalized & Localized Results will Influence SEM

We are already experiencing localized search. However, the personal search has not yet been that very personal. Personalized search will provide more reputation for websites which can influence search engine performance based on more quality visits with low bounce rate. Websites will figure out new offline ways to create more personal affiliation with the site to influence personalized search.

Localized search will provide marketers with the ability to influence people on the move to purchase. That way, the localized search may also change if a consumer changes location.

Prophecy #4: Natural Language Reputation Algorithm will be a Great Factor

Misspelled keyword marketing has already started to vanish. Moreover, to fight duplicate content, spammers will use twisted garbage texts of the same content that have no meaning but with correct spelling. Search Engines will embed several artificial intelligence to identify natural language.

NOTE: SPAMMERS WILL DEFINITELY END THEIR EVIL WAYS.

Sites with less grammatical errors and misspellings will get more Natural Language Reputation Rank. This in turn can add as another task for Search Engine Optimization (SEO).

Prophecy #5: Copying Themes will be punished by Near Duplicate Content Filter

Google has recently updated Duplicate Content Filter that punishes the use of duplicate contents in the internet. But, Search Engines will try it's best to struggle with the remedies taken by webmasters or web marketers through their Near Duplicate Content Filter.

Varied contents with same theme will also be identified and punished by hidden results which you can see only by clicking "See more pages like this" beside the original theme. The explanation from search engine is, if two pages are saying the same thing, then why keep them all over the SERPs.

Prophecy #6: TrustRank will be Stronger than PageRank

Both Google and Yahoo are working on Trustrank. At current stage, it suggests using both automated algorithm and human editors to fight against spam. But, I believe that some other factors like low bounce rate, high visitors, age of the site, etc. will come under the automated portion of the TrustRank. Even email spamming reputation can also influence TrustRank. Sites will struggle to keep TrustRank high.

NOTE: HOPES ON TRUSTRANK IS REALLY HIGH. TO STOP SPAMMERS.

Prophecy #7: Online Social Media will kill Traffic from Search Engines

This is actually not a prophecy. We are seeing the result today. Facebook is growing rapidly with all the services it can find. In near future, you may never have to leave Facebook to get the services you want or worse (I'd say better) you can get paid services for free inside the walled garden. Then, the search engines will end up only as API among all other web services.

Prophecy #8: Handheld Devices will Rule Future Traffic

I said Handheld Devices, not mobile phones. I am not optimistic that mobile phone technology will last for 5 more years. As Bluetooth, WiFi, and WiMax evolves, each mobile phone operators will switch back to ISP (but wireless). Even Nokia is also trying to remove the mobile identity from their manufactured sets. They are calling N-Series sets as Multimedia Devices and E-Series sets as Communicators.

People are paying for the communicating with each other now through mobile phones. But in future, people will love to be spammed to talk free with their partners. They are always doing that for their favorite shows in television. Mobile-commerce will become more user friendly, making people buying more through mobile phones.

Social Media and Mobile platform will create a new hybrid means of communication that will be more secured and moreover it will be free. So, newsletter circulation will switch from emails to Online Social Medias.

Prophecy #9: Email will be the Least Used for Personal Communication

Email marketers have bad news. But, I guess they have got it already. Why use it as marketing media when people will not be using it? For personal use, people may not switch back to emails again. For instance, many of us regularly check Facebook & LinkedIn inbox which sometimes attracts more attention than the emails in mailbox.

But, I don't see that email will die fast. Email services will evolve as much complex media of communication. I would like to see some sort of a CRM solution that automatically takes care of who to mail today. Email can turn out to be more of a Business-to-Business (B2B) communication tool.

Email may face another challenge is Email Toll for unsolicited emails aka spams. People may have to pay a small fee to get accepted for sending further mails. But then again, there will always be Toll-Free Email Address used by businesses.

Prophecy #10: Personal Power to Influence Purchase will Increase

With the evolution of Online Social Media, personal power to influence purchase will greatly increase. People with greater reputation will have greater trust rank and can influence purchase. Basically, they will be the next marketers. The punchline for my blog is "Philanthropists are the greatest marketers and vice versa". I believe that will be true in future. Your effort to help the community can make you Authority of Reference to individuals for purchase. Authority site's influence will reduce.

Even people with great reputation will be hired by companies for their marketing. Social Marketing will largely influence online purchase. Or each company will work for some sort of Social Cause.

Prophecy #11: Web-based Consumer Analytics will be Major Internet Marketing Process

Web Analytics and Consumer Analytics will be merged into a hybrid technique called Web-based Consumer Analytics. This may be the major online marketing process in future. Data Manipulators for specific industry will be another Marketing Position in future, who will help businesses identify high value customers. So, each marketer will know what you bought, what you might buy now, and what you will want to buy for next Christmas.

Web Analytics will evolve into Online Reputation Monitoring. And Search Engine Reputation Management (SERM) will thrive as the best strategy for online selling. Every business will use their own monitoring tool to identify potential need and businesses will have people finding it out.

Prophecy #12: Web Cluster and Widgets will mean Businesses for Small Companies

Web Cluster and Widgets will become more popular as small businesses may find niche marketing opportunities. The users of widgets or web clusters are not counted as visitors to the site. However, the large amount of use of them in external sites can increase more revenue for small businesses. However, to mask the reputation for push marketing, many marketers may mal-utilize it.

Prophecy #13: Future Internet Marketers will be Personal Helper

Personal help in purchase is currently a payable service. But in near future, marketers will play this role for free. If the marketers know that your son has brought many baby products for 3 months in a row and the birthday of your Granddaughter is in next week, then the marketers can approach you to remind what you can buy for your Granddaughter. This is just one example. But Philanthropy Model in Internet Marketing will rule the future.

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6 Responses to "13 Prophecies of Internet Marketing"

1. Prophecies for the Internet « Websites and Life Says:
May 30th, 2008 at 3:42 pm

[…] the Internet May 30, 2008 Posted by pakman050 in Uncategorized. trackback Asif Anwar writes 13 Prophecies of Internet Marketing on Marketing […]
2. paisley Says:
May 30th, 2008 at 3:45 pm

prophecy isn't always right… it's just someone's vision of the future.

fyi.. first it was email marketing to PAGERS… then SEO… circa 1995.

paisley's last blog post..We're all guinea pigs in Google's search experiment | Tech news blog - CNET News.com
3. BizOp Blogs - Small Business Opportunities For Entrepreneurs Says:
May 30th, 2008 at 4:13 pm

[…] Prophecy #3: More Personalized & Localized Results will Influence SEM… continue reading. […]
4. SEO Prices Gal Says:
May 31st, 2008 at 12:53 am

"Onsite Search Engine Optimization (SEO) will be History"

"Search Engines might also go for Visual Algorithm Update that will use snapshot image of the page to manipulate information like visible text, animation, and visible keyword density."

Those two statements above contradict each other. One says onsite seo will be gone and the other says how it will just change. I agree with number two.

SEO Prices Gal's last blog post..More Google Ranking Success
5. apBizz : Selected News » Blog Archive » Q&A with Register.com CEO Larry Kutscher Says:
May 31st, 2008 at 11:50 am

[…] 13 Prophecies of Internet MarketingMarketing Pilgrim - Raleigh,NC,USAAs an internet marketer, I am happy to promote the keyword Search Engine Optimization (SEO), as most of the people somehow got used to this term. … […]
6. Tips and Tools for the Internet Marketing and the Social Network Media May 31, 2008 | Blaine561's Blog Says:
May 31st, 2008 at 4:44 pm

[…] 13 Prophecies of Internet Marketing […]

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SIPA'S 32nd ANNUAL CONFERENCE SHOWCASES LATEST INTERNET ADVERTISING TRENDS AND EMAIL MARKETING THROUGH CLIENT NEWSLETTERS

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SIPA's 32nd Annual Conference Showcases Latest Internet Advertising Trends And Email Marketing Through Client Newsletters

The Specialized Information Publishers Association Will Feature Leadership Keynote Speakers, Jay Berkowitz, Josh Macht, Bob Bly, Chris Schroeder And Fredrick Marckini On June 1, 2008 In Washington, DC

Boca Raton, FL (PRWEB) May 31, 2008 -- Jay Berkowitz, a leadership keynote speaker and search engine marketing services expert has been selected to present at the 32nd Specialized Information Publishers Association Annual Marketing Conference. The presentation will review Internet adverting trends and Email marketing through client newsletters during a rough economy. The event is set to take place at the Renaissance Mayflower Hotel in Washington, DC on June 1-3, 2008.

NOTE: BERKOWITZ IS WELL KNOWN AND RESPECTED BY SIPA.

Jay Berkowitz is the founder and CEO of Ten Golden Rules and not new to SIPA, he has presented before an audience in Miami in December of 2007 where he was the highest rated speaker. He has managed marketing campaigns at companies such as McDonald's, Coca-Cola and AT&T. Mr. Berkowitz has become one of the most sought after search engine marketing services expert as well as leadership keynote speakers throughout the country.

Mr. Berkowitz will be presenting on topics including:



* How to produce Websites that come up in Google searches
* Effective Email marketing through client newsletters
* How to generate positive return-on-investment with Internet advertising trends
* What online business models are working, and not working, today
* How to build ongoing relationships with the customers who visit your Website
* How to capitalize on the Ten leading Internet adverting and website promotion trends
* Top search engine marketing services
* How to select an ethical Internet marketing company


The presentation will take place June 3rd at 10:15 at the Renaissance Mayflower Hotel in Washington, DC.

About Jay Berkowitz and The Ten Golden Rules:
Jay Berkowitz is among the top leadership keynote speakers and search engine marketing services experts. He is a seasoned marketing professional with over twenty years of experience managing marketing departments for Fortune 500 brands such as McDonald's and Coca-Cola. He has also developed traditional and direct marketing programs for AT&T, Sprint and eDiets.com.

Mr. Berkowitz is the Founder and CEO of TenGoldenRules.com, an internet marketing company based in Boca Raton, Florida. Ten Golden Rules helps companies get more traffic to their websites, and convert that traffic to sales. Ten Golden Rules services include: Website Marketing Strategy, Internet Advertising and Website Promotion, Search Engine Optimization, Landing Pages and Conversion Strategies, Affiliate Marketing and Web 2.0 strategies.

Mr. Berkowitz is the Past President of the American Marketing Association South Florida, Founding Board Member of the South Florida Interactive Marketing Association and a popular presenter at conferences and events such as The Florida Direct Marketing Association, The Association of Internet Marketing and Sales, The Affiliate Summit, The Global Benchmarking Council and the CEO Executive Forum. He is also the host of the Ten Golden Rules of Internet Marketing Podcast.

NOTE: BERKOWITZ DOESN'T ONLY PROVIDE DIRECTION TO THE INDUSTRY BUT ALSO INSPIRATION TO DO THE ETHICAL WAY.

###
Other Releases by this Member

* CEO's to Learn Top Ideas for Driving Traffic to a Website and Closing Sales in a Tough Economy 2008-05-16
* Ten Reasons Why Traditional Ad Agencies Suck At Interactive Marketing, and The Latest Internet Marketing Ideas On What They Can Do About It 2008-05-01
* Internet Expert To Share The Ten Golden Rules Of Internet Marketing For Attorneys At Legal Marketing Association Luncheon, April 10, 2008 2008-04-09
* Ten Golden Rules CEO, Jay Berkowitz Selected to Make Closing Keynote Marketing Presentation at Conference for eBay Sellers 2008-02-22
* How To Maximize Website Traffic for Better Internet ROI 2008-02-07


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TEEN JOB TAUGHT SALES LESSONS

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June 1, 2008
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CAREER PATH
Teen job taught sales lessons
Grainger chief found appeal in marketing

By Ann Therese Palmer | Special to the Tribune
June 1, 2008

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Back in high school, when James Ryan was a part-time ski equipment salesman, he would regularly win store sales incentive contests.

"The customers had a wide range of talent," said Ryan, a recreational skier who also competed in slalom contests. "There were expert skiers, as well as people who'd never skied before. I prided myself on being able to sell to both ends of the spectrum.

"I made it my business to learn as much as I could about the technical nature of equipment for the experts, while also being able to alleviate the anxiety of first-time skiers."

That experience whetted Ryan's interest in marketing, particularly brand management.

After graduating from Miami University in Ohio with a marketing concentration, Ryan joined W.W. Grainger Inc., a locally based distributor of industrial facility maintenance products, as assistant product manager for heating and refrigeration products.

His responsibilities involved managing an entire product line, "where everything comprising marketing comes together—sales, market research and advertising." That convinced him he had made the right career choice, Ryan says.

NOTE: PASSION IN YOUR CAREER WILL LEAD TO SUCCESS.

Having spent his entire career at Grainger, Ryan, now 49, adds the title of chief executive on Sunday and continues as president. Sales last year at Lake Forest-based Grainger were $6.4 billion.



• • •

Q: What's been your toughest assignment?

A: In 1994 I was running a small business unit when Dick Keyser, now Grainger's chairman, asked me to run IT, something I didn't have a particular interest in. That's when many firms were asking non-tech people to run IT to get a tighter connection between the technology and the business strategy.

In hindsight, it was a great experience. Early on, I realized I wasn't the subject matter expert and wouldn't be anytime soon. I developed strong working relationships with people whose expertise I didn't have.

Q: What's been your most rewarding assignment?

A: My first general manager's job, president of Parts Company of America, which was the first time I had profit/loss responsibility, was a turnaround situation. We had to reduce the cost structure significantly. We also had to focus on improving service levels.

After we made big improvements in how we handled people on the phone, our order fill rates improved and revenues took off.

Q: You've got an MBA. Could you have been named CEO today without it?

A: Getting CEO jobs has a lot to do with what you've accomplished and how you've accomplished it. The MBA helped, but wasn't a prerequisite.



Q: What's the best advice anyone's ever given you?

A: Several years ago Dick Keyser gave me great advice: You can judge how close you are to the target by how much flack is coming up.

Q: How has your personal life fared as you've moved up the ladder?

A: I met my wife, Michelle, when we were in high school. You can't have jobs like mine or be successful in general without being on a team.

Michelle and I are a very good team. She complements me. She's a great source of inspiration and motivation.

NOTE: PARTNERSHIP DOESN'T ONLY APPLY ON MAJOR CONTRIBUTION ON ASSETS BUT ALSO BE A SOURCE OF INSPIRATION AND MOTIVATION.
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Related topic galleries: Management Change, Corporate Officers, Sales, Lake Forest, W.W. Grainger, Inc., School Supplies, Ohio
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NOTE: MORE INFORMATION TO WATCH OUT FOR!

TUESDAY, JUNE 3

The Prouty Project #124 jammin' session: business valuation. 7:30 to 9 a.m., 6385 Old Shady Oak Road, suite 260, Eden Prairie. Free. Call 952-942-2922. Patrick Schmidt, president, Schmidt Financial Inc., will speak.

Calculating true program costs. 9 a.m. to noon, 2801 21st Av. S., suite 210, Minneapolis. $45 members, $65 nonmembers. Call 612-278-7180. Sponsor: Nonprofits Assistance Fund.

Advertising Federation of Minnesota event. 10:30 a.m. to 1:30 p.m. For fee and location information, call 651-917-6251. Topic: Minnesota Magazine Day.

Carlson School of Management first Tuesday luncheon series. 11:30 a.m. to 1 p.m., McNamara Alumni Center, 200 SE. Oak St., Minneapolis. $28. Call 612-626-9334. Topic: Dirt is always in style -- building and selling a luxury brand in household cleaning. Monica Nassif, president and founder of the Caldrea Company, will discuss how she built a luxury brand in household cleaning, then sold it to a billion-dollar company, and more.

Investment Advisory Council quarterly meeting. 2 p.m., State Board of Investment board room, 60 Empire Drive, St. Paul. Free. Call 651-296-3328.

Sustainable homeownership and anti-foreclosure response center. 6 to 8 p.m. Tuesdays, or 10 a.m. to noon, Saturdays, Glover-Sudduth Center, 2100 Plymouth Av. N., Minneapolis. Free. Call 612-827-9299. Sponsor: Minneapolis Urban League. Mortgage loan counseling and foreclosure prevention services.

First Tuesday. Celebrate Norway and the Norwegian consulate's 102 years of service and trade in Minnesota, Sponsors: Swedish-American and Norwegian American chambers of commerce, Nordic Reach magazine and EyePlusPlus. 5 to 8 p.m., Radisson Hotel, 35 S. 7th St., Norway room, Minneapolis. Free. RSVP at 612-991-3001.
WEDNESDAY, JUNE 4

U.S.-China Business Connections networking breakfast meeting. 7:30 to 9:30 a.m., Minneapolis Community & Technical College, Wheelock Whitney Hall, room L-3000. $20. Call Jim Smith, 612-865-6543. Topic: China's power and energy -- a troubled economic powerhouse? Warren Vollmar, president, Forest Source, will speak.

TwinWest Chamber of Commerce member orientation. 8 to 9 a.m., Hampton Inn, 10420 Wayzata Blvd., Minnetonka. Free. Call 763-450-2220.

Be at ease with Robert's Rules. 8 to 10:30 a.m., 2314 W. University Av., suite 28, St. Paul. $35. Call 651-647-1216. Sponsor: MAP for Nonprofits.

Facility Management Association, Minneapolis/St. Paul chapter, monthly program. 11:15 a.m. to 1 p.m. $35 members, $60 nonmembers. For location, call 952-564-3042. Topic: Different by design.
THURSDAY, JUNE 5

St. Louis Park Business Council monthly meeting. 7:30 to 9 a.m., Wolfe Lake Professional Center, 5000 W. 36th St., St. Louis Park. Free. Call 763-450-2220. Sponsor: TwinWest Chamber of Commerce. Meeting is for St. Louis Park business and civic leaders.

The power in your money personality. 8 a.m. to noon. $145 members, $195 nonmembers. For location, call Chris Bedwell, 763-783-9200. Sponsor: Awesome Women.

Minnesota Association of Health Underwriters seminar. 11:45 a.m. to 2 p.m., Metropolitan Ballroom, 5418 Wayzata Blvd., Golden Valley. $39 members, $59 nonmembers. Call 651-917-6253. Topic: New and modified human resources and benefit compliance issues for 2008, and benefit issues related to employee leave.

Midwest Global Trade Association seminar. 2:45 to 7:30 p.m. For fee and location information, call 651-917-6257. Topic: International resources: Minnesota's global connections.
FRIDAY, JUNE 6

Thrivorship: Power tools for management success/breakfast. 7:15 to 9:15 a.m., Sheraton Hotel, 7800 Normandale Blvd., Bloomington. $20 members, $30 nonmembers. Call Tim Kivlin, 612-865-9978. Sponsor: Professional Sales Association.

Grant writing essentials. 8 a.m. to 4 p.m., University of St. Thomas, 1000 LaSalle Av. S., Minneapolis. $145. Call 651-962-4600. Sponsor: Center for Business Excellence, University of St. Thomas.

First annual Thought Leader Gathering collaboration and innovation journey. 8 a.m. to 4 p.m., Studio 1414, Worrell Inc., 1414 NE. Marshall St., Minneapolis. For fee information, call 952-925-5995. Gary Smaby, Smaby Group Inc., will speak.

Effective e-mail for nonprofits. 9 to 11 a.m., WomenVenture, 2314 W. University Av., suite 120, St. Paul. $15. Call 651-647-1216. Sponsors: MAP for Nonprofits, Greater Twin Cities United Way, and ADC Foundation.
MONDAY, June 9

Toastmasters meeting. Noon to 1 p.m., Butler Square, lower level, 100 N. 6th St., Minneapolis. Free. Call Brooke Anthony, 612-330-9269. Sponsor: Butler Expressors Club.
TUESDAY, June 10

Project Management Institute, Minnesota chapter monthly breakfast meeting. 7 to 8:40 a.m., Holiday Inn, 2201 Burns Av., St. Paul. $19 members, $22 nonmembers. Call 651-209-8991. Topic: failed project recovery from the emergency room to the recovery room.

American Marketing Association, Minnesota chapter. 7:30 to 9:30 a.m., University of St. Thomas, Opus 210, 1000 LaSalle Av. S., Minneapolis. Guest $50, $25 members, $15 students. Call 651-917-6241.

Explore Minnesota: how to rebrand and market the state. 7:30 to 9:30 a.m., University of St. Thomas, Opus 210, 1000 LaSalle Av. S., Minneapolis. Guest $50, $25 members, $15 students. Call 651-917-6241. John Edman, Director of Explore Minnesota Tourism, will speak.

Networking breakfast meeting: marketing your way/you had a choice. 8 to 9:30 a.m., Downtowner Woodfire Grill, 253 W. 7th St., St. Paul. $20 members, $30 nonmembers. Call Teresa Thomas-Carroll, 612-722-6931. Sponsor: Minnesota Women in Networking. SagePresence will provide a quick and easy recipe for making the most of any networking occasion, transforming it from a confusing struggle into an exciting opportunity.

Profiles International luncheon seminar. 11:45 a.m. to 1 p.m., Bearpath Golf and Country Club, 18100 Bearpath Trail, Eden Prairie. Free. Call 952-975-1955. Topic: maximizing human capital.
WEDNESDAY, June 11

NOTE: THIS IS VERY INTERESTING SPECIALLY FOR BUSINESS ENTHUSIAST.

Human Resource Professionals of Minnesota meeting/lunch. 11 a.m. to 1:30 p.m., Metropolitan Ballroom, 5418 Wayzata Blvd., Golden Valley. $60. Call 651-288-3434. Topic: Changes in employment and human resources laws. Jeff Johnson, president, Midwest Employment, will speak.
THURSDAY, June 12

King Webster Toastmasters meeting. 6 to 8 p.m., Pipins restaurant, 2905 N. Snelling Av., Roseville. Free. Call 763-717-1666.

Toastmasters meeting. 6:15 to 8 p.m., Plymouth City Hall, 3400 Plymouth Blvd. Free. Call Arlene Gallegos, 612-483-0886. Sponsor: Spirit of Leadership Toastmasters.
SATURDAY, June 14

Toastmasters meeting. 7:30 a.m., Associated Bank, 176 Snelling Av., St. Paul. Free. Call Owen 651-738-1080. Sponsor: King Boreas.

Minnesota 150 family history fair. 10 a.m. to 4 p.m., Minnesota Genealogical Society, 1185 N. Concord St., South St. Paul. Free. Call 651-455-9057.

Minneapolis Urban League tax clinic. 9 a.m. to noon today and 5 to 8 p.m. June 24, Minneapolis Urban League, Glover-Sudduth Center, 2100 Plymouth Av. N., Minneapolis. Free. Call 651-287-0187. Sponsor: Minneapolis Urban League.
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